Your customer says their name. You tap. They’re one step closer to a freebie. That’s the whole thing — no app for them to download, no card to forget, no hassle for you. Built for bakeries, cafés, salons, and every local shop where the regulars are basically friends.
Heya started life behind the counter at Artesano Bakkerij in Haarlem, where it’s tracked 700+ regulars and retired the paper punch card for good.
They get lost in the bottom of a bag. They go through the wash. Customers forget them, so the stamps never get added, so the whole point quietly evaporates. And the digital “fixes”? They ask your customers to download yet another app, scan a code, create an account, remember a password — for a free coffee. Most won’t bother.
Heya throws all of that out. Your customer doesn’t need a card, an app, or a phone. They just need their name.
The whole job is two screens. A new employee gets it in five minutes.
Start typing a name. Heya finds the regular instantly. New face? Add them in two taps.
One big button. Tap it. Their card fills up, right there on your screen.
Card's full? Heya tells you, the reward's earned, and a fresh card starts automatically. Easy.
The simplest loyalty program on earth. Your customer says their name, you tap, done. Nothing to download, nothing to scan, nothing to forget. Perfect for the shop where you already half-know everyone anyway.
Want something they can carry? Customers can add a Heya pass to Apple Wallet or Google Wallet — the wallet that’s already on their phone. They scan once to join, then flash the pass on each visit. Still no app to download. And you can switch this on or off whenever you like.
No app. No account. No “sorry, I left my card at home.” The thing that kills most loyalty programs simply doesn’t exist here.
Heya runs in your browser, on the iPad already sitting on your counter. No special hardware, no installer, no IT person. Tell us your business name, what you’re counting, and how many earns a freebie — you’re live.
Heya works in English, Dutch, and Spanish out of the box, with more on the way. Flip between them with one tap. Most loyalty apps only speak English — yours doesn’t have to.
No per-customer fees. No “oops, you grew, now you owe more.” No locking you into a payment system you didn’t ask for. One simple price, every feature included.
Heya quietly tracks lifetime loyalty, not just the current card. See your top customers, your busiest days, who’s drifted away, and how your program is really doing — a dashboard built for shop owners, not analysts.
Give every staff member their own login. Owners get the full picture; staff get the simple counter view. Every stamp is logged, so you always know what happened and who did it.
Heya was built in Europe, privacy-first. You collect only what you need — a name — and customer data is handled with GDPR built in, not bolted on. Your customers’ trust is the whole business; we treat it that way.
Whatever you’re counting — loaves, lattes, cuts, or washes — Heya just calls it by your name for it.
Heya wasn’t dreamed up in a boardroom. It was built for one real bakery — Artesano Bakkerij in Haarlem — that was drowning in dog-eared paper punch cards. The owner wanted something dead simple: type a name, add a loaf, done. No apps, no fuss.
It worked. 700+ regulars later, the paper cards are gone and the line moves faster. Turns out half the shops on the street wanted the same thing. So here’s Heya — the same simple idea, ready for yours.
No per-customer fees. No surprise add-ons. The more locations you run, the less you pay per shop. Try it free for 30 days — no card needed.